Setting up Home Office
In this third and final installment of my “Work at Home” series, I am going over the steps I think you should take to set up your home office, based in part on an audio book by a friend of mine, a well-known multi-millionaire, who knows what it takes to make a home office work. The other information is just from me, based on my own trial and error methods of what works and what doesn’t.
Keep in mind that what works for one person may not work for someone else, so you need to be open to tweaking it, as you learn and grow your business.
Step #1: Decide if you’re really going to do this. This part speaks to the level of dedication and commitment you have. You have to decide right off whether or not you have what it takes to stick with it, even when the going gets tough. Tom Smiley from his book Business “Startup: Launching your Dream,” he talks about how you must first decide if you’re going to do it, because once you do it, you may not be able to go back to the regular work environment in a business that belongs to someone else. By the way, Tom Smiley, President and CEO of Simply Media™. Tom is a work-at-home entrepreneur himself, who has made a fortune creating audio books and other media and sells them to the dollar stores. He does all of this from a home office in his home, and still manages to have a family, 3 kids, and a dog!
Step #2: Get your finances in order and keep them there. Smiley emphasizes also in his book that you should make sure you do not overextend when setting up your home office, and he even encourages people who have an actual building to consider taking the business home to save overhead. He is conservative in his views of finance when you start a new business and this is a smart viewpoint, which is backed by many modern day entrepreneurship. Mark Cuban, (whom I also know and have chatted with online), well known as the Dallas Mavericks owner, tech and media guru, and “ABC Shark Tank” star, says that “You’d have to be a moron to take out a business loan to start a business.” So his view is to keep your finances in check and not to do anything more than you can afford to until you get your business going. Many a good idea can die early in the game from lack of financial intelligence.
Step #3: Be conclusive. This means you have to be able to have the vision to move forward, no matter what happens each day. There will be setbacks and times you feel like giving up, but you have to keep moving, always keeping the goal in mind.
Step #4: Be self-disciplined. You have to be someone who can handle being alone most of the time and do what you need to do in order to succeed with your business, or whatever work at home venture you are doing. You have no one to answer to but yourself as a work at home entrepreneur so ask yourself if you are the type of person who is self-disciplined enough to make it work.
Step #5: Be your best salesman. Even if you hire others to represent your company, you must be your own best salesman. If you don’t believe in what you are doing, why should anyone else believe? So focus on the positive aspects of your products and services and ask yourself “why would I want this?” Then do the best marketing you can on social media, with video marketing, and other means to let people know why they should choose you over your competition.